Through strategic optimization, pages get found more often for transactional queries and sales skyrocket
Increase Site Traffic
We research popular keywords relevant to your business and optimize them for increased traffic
Through the use of specific niche keywords, we associate you with popular queries improving brand awareness
We optimize your content, giving it exposure and turning you into an industry authority
What Is SEO?
What Are the Benefits?
Through the strategic use of high traffic keywords in text and meta-descriptions, by the creation of a quality and informative content to win backlinks, and through the generation of social traction, we help Los Angeles-based businesses show up on the first page of search engine results and secure clicks, all without paying for ads. This is an organic search optimization!
If you operate within a specific geographic region, local SEO helps you target prospects by zip codes, location-based keywords, and transactional queries to reach those who are most likely to buy.
Example: Barber Shop Los Angeles.
How does this work?
We implement Google Maps, optimize your Google My Business account, keep your on-site content and contact information up-to-date, do local directory citations and other best practices to rank you locally.
We are Local SEO experts based in Los Angeles!
We interview you to understand your niche and your focus. Keywords can be query-based, informational, or transactional. We note your preferences and then research high-traffic, low-competition keywords that suit your needs. The end product of this stage is a comprehensive report that lists potential queries by traffic, competitiveness, and business relevance.
We scrutinize brands in your niche that are performing better than yours in search engine results. Our team scans relevant pages, PPC advertisements, and social media footprints to gather keywords that can guide optimization and content strategy. This report is merged with the report generated in the previous step to create a final listing.
Using what we know about your brand and the keyword research data mined in the previous two steps, we evaluate the effectiveness of your content. Is there too little text? Can you add a few relevant pages? Do you need visual content? This makes your brand and your site engaging, informative, and search engine friendly.
In this step, we test all the on-site ranking factors for your web presence, such as the keyword density of your content, strategic keyword use in meta-data and anchor text, page load time, transition effects, logical flow of site elements, URL structure, mobile responsiveness, and 200-plus other considerations.
Here, off-site ranking factors like the number of inbound links you have secured, your distribution of outbound links, and social integration are put under scrutiny. The team notes anomalies, compares your link profile to that of your competitors, and proposes steps that can be taken to catch up with other market players.
The team compiles conversion rates from your existing web presence, consults your business objectives to set new goals, and then proposes targeted changes to on-site optimization factors, site design, the logic of element placement, and Call-to-Action color and copy to encourage prospects to sign-up, subscribe, and purchase. The focus here is on one specific, high-value action.
We integrate the Google Analytics suite with your site to continuously monitor key performance indicators (KPIs) like engagement rate, on-page dwell time, bounce rate, and goal conversion rates for the creation of actionable, custom reports. This information is then used to improve prospect experiences, boost traffic and revenue, and fix lead leaks.
We Use Only White-Hat Techniques!
Search Engine Optimization comprises a body of rules. And where there are rules, there are penalties for flouting them. We leverage only search engine approved “White-Hat” optimization techniques that do not involve malpractices like keyword stuffing, reciprocal links, and cloaking that are deemed punishable or “Black-Hat” and which undermine your credibility.
How You Benefit
- Your listing can be found on top of the first page of the search engines, which can bring click-through rates of 60% higher than other listings, even the sponsored ones.
- You can attract better inbound links and rank better on Google and other search engines.
- You can generate up to 35% more leads and queries than ANY other form of paid marketing.
- You can go national and even international if the venture is completely online and benefit from a global clientele.
- Social Media Marketing can also contribute to growing your customer base via proper integration, over and above its normal capacity to generate more sales and leads.
To take advantage of the full power of Internet Marketing by combining any or all of these related services.